Today we are told that in a capitalist society that we need to express ourselves. The idea of consumerism and working within our capitalist structure will point to all the wants and needs that we innately have. We are all special individuals that can find refuge in that capitalism is here to help us maintain our free will’s own integrity. But, what if all this was premeditated? What is it about western culture that made us who we are today? Let us examine.
Let’s try to remember the Middle Ages. The time of religion and strict obedience. All of life was explained through the holy books and the kings and noble class was divine in their power. Most of the population was illiterate and they received and followed their orders as they were handed to them. So yes, this was also a time against science, progress, free will and individualism, so how did this eventually evolve into capitalism (which it did)?
Imagine a life in which you were told to be obedient, to secure yourself from all your inner (evil) desires in order to be blessed with an ending of perfection and all you could ever dream of. If a person simply listens blindly to the Good Book and practices it consistently, admitting to be unable to progress him or herself, then they can have eternal bliss in Heaven. This sounds a bit to me like the American Dream, with the promise instead of wealth and power in the material world. The obedience comes through remaining in fear of the uncertainties of the market, staying true to your savings and work, and staying at the will of those who own the productive assets. Market capitalism, by supressing all of your desires and how you would personally construct your life (if you weren’t born into this system), has made you helpless against any sort of free will. All of this was seen throughout history. There were many failed attempts to escape from this system which created great inequalities and allowed the select few of society to take over. By deciding societal norms, the elite class could reproduce their power over generations.